I just commented on this image posted on Facebook by Lisa Brockman. What I really liked when I first saw it was the color palette – the subtle browns, tans, silvers and bronzes. The image had it all. Then it struck me that there was one thing missing – movement. Lisa could have chosen to add motion blur by reducing her shutter speed to around 1/15sec and panning with the car, but that is a completely different image (and there was probably not time to make the adjustments in the fleeting moments as the car passed by).
Enter technology. I remember using a technique a while ago which entailed adding some radial blur to the wheels in Photoshop, Filter > Blur > Radial Blur to enhance the feeling of movement. Remember to use enough feather on your circular selection to keep the selection invisible and do not overdo the blur effect. Use just enough to give the car the motion you need.
Jeremy Woodhouse is a professional photographer and traveller. He leads photography trips to all corners of the globe